Privacy Policy

Effective 7 October 2026

Outfity is an iPhone app for saving outfit photos, organizing them into categories and planning what to wear. It's made by an independent developer ("I", "me").

What stays on your iPhone

Your photos, outfits, favorites, categories, plans and settings are stored on your iPhone, inside the app. I never receive, see or store them. Background removal runs on your iPhone with Apple's Vision framework; photos are not uploaded for it.

Photos are chosen with the system photo picker, so Outfity can't see your photo library; it only gets the photos you pick.

Like every app's data, Outfity's data is included in your own iPhone backups (iCloud Backup or a computer backup). Those backups are handled by Apple and by you, not by me.

iCloud sync (optional)

iCloud sync is off until you turn it on in Profile, on each iPhone. When it's on, your outfits, original photos, favorites, categories and plans are stored in your own private iCloud database, which Apple runs on behalf of your Apple Account. I can't access it. Your settings and background-removed images are never synced.

• Everything except the photos is stored in iCloud as end-to-end encrypted fields, with keys in your iCloud Keychain. Photos are encrypted by iCloud, end to end when you use Advanced Data Protection.
• Apple's push service tells your other iPhones when there's something new to fetch. These notifications are silent and contain no content.
• Outfity never reads your Apple Account name, e-mail or any other identifier.

Apple's handling of iCloud data is described in Apple's own privacy policy.

What leaves your iPhone: anonymous diagnostics

To find and fix crashes, the App Store version of Outfity sends anonymous diagnostics to Sentry, a crash-reporting service, stored in the European Union. They contain:

• crash reports and app hangs: stack traces and the app's state at the time;
• performance data: how long the app takes to start and to load screens;
• your device model, iOS version, the app version and which screens were open;
• for an unexpected iCloud sync error, only its error code.

They don't contain your photos, outfits, category names, plans or any other content, and no name, e-mail, account or user ID. The app sends no identifier that links reports to you, and IP addresses are not stored. Diagnostics are not used for tracking or advertising, are not sold and are not combined with other data. Sentry keeps them for a limited time and then deletes them.

Where the GDPR applies, the legal basis is my legitimate interest in keeping the app working.

What Outfity doesn't do

• No account or sign-in.
• No advertising, analytics or tracking, and no data sold or shared with data brokers.
• No access to your location, contacts or photo library.

Notifications

If you allow it, Outfity schedules a weekly reminder on your iPhone to plan your outfits. It's a local notification: nothing is sent to a server. You can turn it off in Settings → Notifications → Outfity.

Deleting your data

• Profile → Delete all data erases everything in the app. With iCloud sync on, it also deletes your Outfity data from iCloud, and the confirmation says so.
• Profile → Delete iCloud data deletes the copy in your iCloud. So does Settings → Apple Account → iCloud → Storage → Outfity. Turning sync off keeps the iCloud copy until you delete it.
• Deleting the app deletes all the data on that iPhone.

Because I hold none of your content, there's nothing to delete on my side; diagnostics are anonymous and expire automatically.

This website

outfityapp.com sets no cookies, runs no scripts and uses no analytics. It's served by Cloudflare, which processes requests (including your IP address) to deliver and protect the site.

Children

Outfity isn't directed at children and collects no personal information from anyone.

Changes

If this policy changes, the new version will be published on this page with a new effective date.

Contact

Questions or requests about privacy: privacy@outfityapp.com.